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Grow your Business, Visit us at Adtech London 2009

Webgains, along with our parent company e-advertising network adpepper media UK will be exhibiting at Adtech London on the 22nd- 23rd September 2009. The venue is:

National Hall, Olympia
Hammersmith Road
London W14 8UX

Come meet the team and have a drink at our stand 380

To find out more about semantic targeting, why not attend the ad pepper media UK ‘What words are worth: How semantic targeting is revolutionising online display advertising’ speaker session?

The talk is being held in the Analytics/Affiliates/Targeting Theatre, Tuesday 22nd September at 11:50am. Professor David Crystal, linguist, author, editor and iSense inventor at adpepper media delivers insights into the way language and meaning are constructed. He reveals how, by simulating the way humans understand content, search and online display advertising have benefited from the 'semantic targeting' of advertisements. He also covers how this approach can improve brand safety after high profile ad misplacements and discusses some of the deficiencies of contextual targeting. Practical examples reveal how semantic targeting is used by many leading brands today.

Adtech London is one of the UK’s largest digital marketing trade shows. With over 13,000 digital marketers expected to attend this year's event and over 80 free educational sessions you are guaranteed to benefit from attending. The 2009 London event is set to be the biggest and most engaging ever.

International brand leaders from Citroën, Google, Facebook, BT, L’Oréal, Phillips, Ferrero, Yahoo, Coca Cola, Adidas all share expertise and experiences in reconnecting with their consumers across the digital space.

To register for your free ticket click here:

http://www.ad-tech.com/london/adtech_london_pre_reg.aspx 

We look forward to seeing you. Contact [marketing AT webgains.com] if require any additional information.

Published on : 08/10/09