Ex Affiliate Window staff launch Affiliate Network, Webgains

Founders Robert Glasgow and Peter Dunham launch an advanced affiliate network within months of leaving senior positions at Affiliate Window. 
Web Gains Ltd is a newly developed affiliate network that offers a range of online acquisition and sales solutions for advertisers, publishers and agencies. Besides the founders, two other ex-Affiliate Window staff have joined Webgains, bringing the initial team to five.

Robert Glasgow, MD of WebGains comments, “Affiliate networks are a proven method of increasing revenues for both advertisers and online publishers. However, it is rare that one gets the opportunity to build a complete technology platform starting with a blank piece of paper. We wanted to bring something fresh to the Affiliate arena built on our knowledge and experience with performance based affiliate solutions. More and more advertisers and publishers are demanding control over their ROI. Only sophisticated reporting and tailored solutions will allow clients’ to maximise profitability.”

WebGains offer a complete ASP solution for both advertisers and publishers based on an advanced, specially-developed technology platform. Peter Dunham, CTO, comments, “We listened to what both advertisers and publishers wanted from a network, added in our own special features and built the platform to suit.” Peter continues, “Although there are other affiliate networks operating in the UK, we believe WebGains has the most sophisticated and user-friendly technology.”

Webgains is an open network, with Merchants and Affiliates having complete control over their programmes online. In addition to real-time and scheduled reporting on all aspects of their programmes, Merchants are able to set up multiple accounts, multiple commission structures, segmented affiliated groups and enjoy sophisticated fraud prevention. Affiliates can set up all of their sites under the one account, have access to advanced data feeds of product information, and even get paid interest on the balance in their accounts.

Webgains.com launches today with 20 advertisers on board including Flowers Direct Online, MotorQuote Direct, Hargreaves Sports, Electric Shopping, Sparkling Direct, ePCBuyer, and EasyArt. Both merchant and affiliate partners have been involved in the initial testing and trial of the new network.

About Webgains

Founded in 2004, Webgains is one of the leading European affiliate marketing networks, providing a highly effective combination of user-friendly technology together with world-class client account management. With offices in UK, Spain, France, Germany, Sweden, Denmark and the Netherlands, Webgains is the fastest growing affiliate network in Europe facilitating trans-national transactions for the benefit of both our affiliates and merchants. Webgains is part of ad pepper Media N.V., the pan-European online marketing specialists.

For further information contact:

Sheema Luca, International Marketing Director
Tel: +44 (0)207 269 1228; Email: sheema@webgains.com