Agency account
Merchant account
Affiliate account
Performance Marketing: a beginner’s guide
Performance marketing is becoming an indispensable part of many brands’ online strategies but how do you know if you’re doing it right? read more
Affiliate marketing – What it is, how does it work and what can it achieve?
Harnessing a network of selected affiliates typically increases online sales by up to 30% and there are an army of affiliates wanting to sell your products. read more
Making performance marketing perform. With or without cookies.
Since the EU ePrivacy Directive was passed earlier this year, how best to track conversions has been a hot topic amongst performance marketers. read more
Channel attribution isn’t great for Affiliates (NMA)
It’s interesting and not unexpected to see large brands like as Virgin Atlantic exploring multi-channel attribution as a viable means of evaluating and rewarding marketing streams…
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Theories of Evolution (NMA)
As brands use attribution models to reward sales generation, affiliates could be facing big changes to the way they operate. Industry heads discuss how they see the sector developing….
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Special Report – Affiliate Marketing (Brand Republic)
Affiliate marketing has grown up. It might sound like a strange statement to make, but over the last 12 months the industry has changed considerably and many large brands have come to view their affiliate programmes as…
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