{"id":18127,"date":"2022-05-17T10:33:35","date_gmt":"2022-05-17T10:33:35","guid":{"rendered":"https:\/\/www.webgains.com\/public\/?p=18127"},"modified":"2022-05-17T11:44:17","modified_gmt":"2022-05-17T11:44:17","slug":"department-spotlight-technology-and-product-team","status":"publish","type":"post","link":"https:\/\/www.webgains.com\/public\/en\/department-spotlight-technology-and-product-team\/","title":{"rendered":"Department Spotlight: Technology and Product Team"},"content":{"rendered":"\n<p class=\"has-medium-font-size\">Welcome to our Department Spotlight Series, where we shine a light on our brilliant teams and the people within them. Within this series, we&#8217;ll give you a sneak peek into life at Webgains, as well as an insight into what makes our affiliate network and technology platform stand out.<\/p>\n\n\n\n<p>For our fourth instalment, we talk to the Technology and Product Team and learn about the development of machine learning (ML) technologies to aid the Advertiser, as well as their motivations. <\/p>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-none uagb-block-e7688164\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<hr class=\"wp-block-separator has-text-color has-background has-webgainslightergrey-background-color has-webgainslightergrey-color is-style-wide\"\/>\n\n\n\n<div class=\"wp-container-4 wp-block-columns\">\n<div class=\"wp-container-1 wp-block-column\" style=\"flex-basis:70%\">\n<h4 class=\"has-text-align-left has-webgainspink-color has-text-color\">Read more Webgains Department Spotlights<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-container-3 wp-block-column\" style=\"flex-basis:30%\">\n<div class=\"wp-container-2 wp-block-buttons is-content-justification-center\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100\"><a class=\"wp-block-button__link has-text-color has-background\" href=\"https:\/\/www.webgains.com\/public\/en\/tag\/department-spotlight\/\" style=\"border-radius:4px;background:linear-gradient(135deg,rgb(226,33,52) 0%,rgb(230,27,123) 100%);color:#f5f5f5\">Click here<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-webgainslightergrey-background-color has-webgainslightergrey-color is-style-wide\"\/>\n<\/div><\/section>\n\n\n\n<div style=\"height:45px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-container-6 wp-block-gallery-5 wp-block-gallery columns-2 is-cropped\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img width=\"1024\" height=\"1024\" src=\"https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/Sam-1024x1024.jpg\" alt=\"\" data-id=\"18154\" data-full-url=\"https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/Sam.jpg\" data-link=\"https:\/\/www.webgains.com\/public\/?attachment_id=18154\" class=\"wp-image-18154\" srcset=\"https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/Sam-1024x1024.jpg 1024w, https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/Sam-300x300.jpg 300w, https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/Sam-150x150.jpg 150w, https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/Sam-768x768.jpg 768w, https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/Sam-1536x1536.jpg 1536w, https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/Sam-2048x2048.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"blocks-gallery-item__caption\">Samuel Rodman- Chief Technology Officer<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"1024\" height=\"965\" src=\"https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/Photo-1024x965.jpg\" alt=\"\" data-id=\"18315\" data-full-url=\"https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/Photo.jpg\" data-link=\"https:\/\/www.webgains.com\/public\/?attachment_id=18315\" class=\"wp-image-18315\" srcset=\"https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/Photo-1024x965.jpg 1024w, https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/Photo-300x283.jpg 300w, https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/Photo-768x724.jpg 768w, https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/Photo-1600x1507.jpg 1600w, https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/Photo-1536x1447.jpg 1536w, https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/Photo.jpg 1832w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"blocks-gallery-item__caption\">Daniela Costa &#8211; Scrum Master<\/figcaption><\/figure><\/li><\/ul><\/figure>\n\n\n\n<div style=\"height:45px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5>What role does the Tech and Product Team play at Webgains?<\/h5>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>DC:<\/strong> The Technology and Product Team is responsible for implementing the solutions that bring our Advertisers and Publishers together. We work in tandem with all departments at Webgains, to ensure we\u2019re keeping our platforms stable and reliable, while also always aiming for improvements and innovation.&nbsp;<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"has-text-align-center has-webgainspink-color has-text-color\">We work in tandem with all departments at Webgains, to ensure we\u2019re keeping our platforms stable and reliable, while also always aiming for improvements and innovation.&nbsp;<\/h2>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h5>What motivates the Tech and Product Team?<\/h5>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>DC:<\/strong> As a Tech Team, we are enthusiastic about technical designs and solutions. Meeting our goals to provide a great customer experience, while being able to innovate, keeps us learning and aiming higher every day.&nbsp;&nbsp;<\/p>\n\n\n\n<p>As our business evolves, we like to make sure our Platforms evolve as well, to continuously improve their reliability, speed, and capability.&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:45px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5>What is the biggest challenge your team faces?&nbsp;<\/h5>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>DC:<\/strong> With the innovations and changes in browser technologies across multiple devices, Webgains is at its heart a SaaS solution with services that function on the internet and are thus governed to some degree by how people access us.\u00a0\u00a0<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"has-text-align-center has-webgainspink-color has-text-color\">Webgains is, at its heart, a SaaS solution with services that function on the internet and are thus governed to some degree by how people access us.<\/h2>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h5>What makes our platform special from a technology perspective?&nbsp;&nbsp;<\/h5>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>SR: <\/strong>Our platform benefits from the increased use of ML applications, allowing Advertisers greater control in smarter ways. These key ML tools are baked into the platform to allow Advertisers to reach more Publishers faster and through stronger connections, as well as monetise the connections in increasingly smarter ways.\u00a0\u00a0<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"has-text-align-center has-webgainspink-color has-text-color\">Our platform benefits from the increased use of ML applications, allowing Advertisers greater control in smarter ways.<\/h2>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h5>How do you make decisions about product development? <\/h5>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>SR:<\/strong> Webgains has a product roadmap that allows it to focus its development activities against a key list of outcomes, innovations, and priorities. These outcomes are aligned with our business objectives and strategy.&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:45px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5>It\u2019s an exciting time for affiliate marketing and Webgains at the moment. Tell us about some recent successes your department has experienced.&nbsp;<\/h5>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>SR:<\/strong> We are at the forefront of embracing ML technologies; this allows us to do a lot more with our data than ever before, building solutions that reduce the work of the Advertiser. Key improvements to our feed solutions and tools such as Smart Commissioning give the Advertiser greater control through less work.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"has-text-align-center has-webgainspink-color has-text-color\">We are at the forefront of embracing ML technologies; this allows us to do a lot more with our data than ever before, building solutions that reduce the work of the Advertiser.<\/h2>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-color uagb-block-0f869552\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-text-align-center has-webgainswhite-color has-text-color\">Join Webgains to earn commission from these Advertisers and over 1800 others.<\/h2>\n\n\n\n<p class=\"has-text-align-center has-webgainswhite-color has-text-color\">We work around 2000 Advertisers globally. If you\u2019d like to harness the power of affiliate marketing within your Spring activity, sign up using the button below. Alternatively, get in touch with <a href=\"https:\/\/www.webgains.com\/public\/en\/about\/#ask-a-question-container\">our team<\/a> to gain bookings for exposure.<\/p>\n\n\n\n<div class=\"wp-container-11 wp-block-columns\">\n<div class=\"wp-container-8 wp-block-column\">\n<div class=\"wp-container-7 wp-block-buttons is-content-justification-center\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-color has-background\" href=\"https:\/\/www.webgains.com\/public\/en\/start-a-program\/\" style=\"border-radius:4px;background-color:#051c2c;color:#fbfbfb\"><strong>JOIN AS ADVERTISER<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-container-10 wp-block-column\">\n<div class=\"wp-container-9 wp-block-buttons is-content-justification-center\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-color has-background\" href=\"http:\/\/www.webgains.com\/front\/user\/signup\/\" style=\"border-radius:4px;background-color:#f9f9f9;color:#051c2c\"><strong>JOIN AS PUBLISHER<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/section>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h4><em>About Webgains<\/em><\/h4>\n\n\n\n<p>We\u2019re the high performance affiliate marketing company because we combine cutting-edge technology and world-class expertise that put our clients \u2014 from blue chips to start-ups \u2014 at the top of their game. Our market insight leads the field and we believe in sharing this expertise with you. We\u2019re motivated by your success and coach you every step of the way \u2014 wherever we can add value. We don\u2019t think of ourselves as a supplier \u2013 we\u2019re on your team. This means when you win, we win too.<\/p>\n\n\n\n<p>Webgains was founded in 2005 and since 2006 we\u2019ve been part of the <a href=\"https:\/\/adpeppergroup.com\/en\/\" target=\"_blank\" rel=\"noreferrer noopener\">ad pepper media<\/a> International N.V., which is listed on the stock market.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Welcome to our Department Spotlight Series, where we shine a light on our brilliant teams and the people within them. Within this series, we&#8217;ll give you a sneak peek into life at Webgains, as well as an insight into what makes our affiliate network and technology platform stand out. For our fourth instalment, we talk [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/www.webgains.com\/public\/en\/department-spotlight-technology-and-product-team\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":45,"featured_media":20135,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":""},"categories":[148],"tags":[888],"acf":[],"uagb_featured_image_src":{"full":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/MicrosoftTeams-image-160.png",2000,500,false],"thumbnail":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/MicrosoftTeams-image-160-150x150.png",150,150,true],"medium":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/MicrosoftTeams-image-160-300x75.png",300,75,true],"medium_large":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/MicrosoftTeams-image-160-768x192.png",640,160,true],"large":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/MicrosoftTeams-image-160-1024x256.png",640,160,true],"xl":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/MicrosoftTeams-image-160-1600x400.png",1600,400,true],"xxl":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/MicrosoftTeams-image-160.png",2000,500,false],"xxxl":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/MicrosoftTeams-image-160.png",2000,500,false],"xxxxl":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/MicrosoftTeams-image-160.png",2000,500,false],"xxxxxl":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/MicrosoftTeams-image-160.png",2000,500,false],"1536x1536":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/MicrosoftTeams-image-160-1536x384.png",1536,384,true],"2048x2048":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2022\/05\/MicrosoftTeams-image-160.png",2000,500,false]},"uagb_author_info":{"display_name":"Rob Atkinson","author_link":"https:\/\/www.webgains.com\/public\/author\/ratkinsonwebgains-com\/"},"uagb_comment_info":0,"uagb_excerpt":"Welcome to our Department Spotlight Series, where we shine a light on our brilliant teams and the people within them. Within this series, we&#8217;ll give you a sneak peek into life at Webgains, as well as an insight into what makes our affiliate network and technology platform stand out. For our fourth instalment, we talk&hellip;","_links":{"self":[{"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/posts\/18127"}],"collection":[{"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/users\/45"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/comments?post=18127"}],"version-history":[{"count":0,"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/posts\/18127\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/media\/20135"}],"wp:attachment":[{"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/media?parent=18127"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/categories?post=18127"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/tags?post=18127"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}