{"id":2488,"date":"2016-12-01T14:15:30","date_gmt":"2016-12-01T14:15:30","guid":{"rendered":"http:\/\/www.webgains.com\/public\/?p=2488"},"modified":"2024-04-19T08:34:45","modified_gmt":"2024-04-19T08:34:45","slug":"lovehoney-revitalises-affiliate-programme-with-a-move-to-webgains","status":"publish","type":"post","link":"https:\/\/www.webgains.com\/public\/en\/lovehoney-revitalises-affiliate-programme-with-a-move-to-webgains\/","title":{"rendered":"LOVEHONEY REVITALISES AFFILIATE PROGRAMME WITH A MOVE TO WEBGAINS"},"content":{"rendered":"<p><a href=\"https:\/\/www.lovehoney.com\/sex-toys\/\" target=\"_blank\" rel=\"noopener\">Award-winning sex toy retailer<\/a> moves its affiliate programme after 9 years as the company turns its attention to new customer acquisition Lovehoney, the \u2018sexual happiness people\u2019, has moved its affiliate programme over to international performance marketing company, Webgains, as part of its new focus to reach out to and convert new customers.<\/p>\n<p>Having achieved massive growth and a loyal following over the last few years, Lovehoney\u2019s increased focus on its affiliate program is in-line with a robust TV advertising campaign. Lovehoney is the only sex toy retailer to advertise on mainstream channels and has been able to reach new audiences via this medium. Produced by Brave, the most recent TV advert runs after the 9 pm watershed and is aimed at those considering buying sex toys for the first time.<\/p>\n<p>Lovehoney will benefit from Webgains\u2019 innovative new Powerfeed technology to enhance its publisher relationships and to help the team use the channel more strategically.<\/p>\n<p>Webgains CEO, Richard Dennys, said: \u201cThere\u2019s huge demand for adult toys and as the market has steadily become more mainstream, brands like Lovehoney have been able to use the affiliate channel to really push their brand message. We\u2019re looking forward to working closely with the Lovehoney team in their objective to expand their customer base.\u201d<\/p>\n<p>Catherine Dunn, Lovehoney\u2019s Affiliate Manager said: \u201cAs a brand, we\u2019ve hit a new stage in our journey and it\u2019s important for us to have a network that can support our growth. We\u2019re excited about what\u2019s in store over the coming months, especially seeing the program mature further.\u201d The program is live on Webgains now.<\/p>\n<p style=\"text-align: center;\">&#8212;&#8212;&#8212;&#8212;<\/p>\n<p><span style=\"font-size: 1rem;\"><strong>UPDATE<\/strong> &#8211; The Lovehoney affiliate programme is no longer on Webgains. However, we have many similar brands currently paying commission for affiliate-driven sales. You can join them on our network <a href=\"http:\/\/www.webgains.com\/front\/publisher\/program\/view\/programID\/12161\" target=\"_blank\" rel=\"noopener\">here<\/a>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Award-winning sex toy retailer moves its affiliate programme after 9 years as the company turns its attention to new customer acquisition Lovehoney, the \u2018sexual happiness people\u2019, has moved its affiliate programme over to international performance marketing company, Webgains, as part of its new focus to reach out to and convert new customers. Having achieved massive [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/www.webgains.com\/public\/en\/lovehoney-revitalises-affiliate-programme-with-a-move-to-webgains\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":45,"featured_media":2491,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":""},"categories":[433,435],"tags":[],"acf":[],"uagb_featured_image_src":{"full":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2016\/12\/lovehoneyL.jpg",2120,1414,false],"thumbnail":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2016\/12\/lovehoneyL-150x150.jpg",150,150,true],"medium":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2016\/12\/lovehoneyL-300x200.jpg",300,200,true],"medium_large":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2016\/12\/lovehoneyL-768x512.jpg",640,427,true],"large":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2016\/12\/lovehoneyL-1024x683.jpg",640,427,true],"xl":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2016\/12\/lovehoneyL.jpg",1600,1067,false],"xxl":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2016\/12\/lovehoneyL.jpg",2120,1414,false],"xxxl":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2016\/12\/lovehoneyL.jpg",2120,1414,false],"xxxxl":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2016\/12\/lovehoneyL.jpg",2120,1414,false],"xxxxxl":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2016\/12\/lovehoneyL.jpg",2120,1414,false],"1536x1536":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2016\/12\/lovehoneyL.jpg",1536,1024,false],"2048x2048":["https:\/\/www.webgains.com\/public\/wp-content\/uploads\/2016\/12\/lovehoneyL.jpg",2048,1366,false]},"uagb_author_info":{"display_name":"Rob Atkinson","author_link":"https:\/\/www.webgains.com\/public\/author\/ratkinsonwebgains-com\/"},"uagb_comment_info":20,"uagb_excerpt":"Award-winning sex toy retailer moves its affiliate programme after 9 years as the company turns its attention to new customer acquisition Lovehoney, the \u2018sexual happiness people\u2019, has moved its affiliate programme over to international performance marketing company, Webgains, as part of its new focus to reach out to and convert new customers. Having achieved massive&hellip;","_links":{"self":[{"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/posts\/2488"}],"collection":[{"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/users\/45"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/comments?post=2488"}],"version-history":[{"count":1,"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/posts\/2488\/revisions"}],"predecessor-version":[{"id":39798,"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/posts\/2488\/revisions\/39798"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/media\/2491"}],"wp:attachment":[{"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/media?parent=2488"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/categories?post=2488"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webgains.com\/public\/wp-json\/wp\/v2\/tags?post=2488"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}