Advertiser Spotlight – Grenade

Welcome to our Advertiser Spotlight! Could you please tell us a little bit about yourself? 

We are Grenade, a sports nutrition brand. We aim to inspire people to get more out of life, whatever their fitness goals. Grenade is all about choice and, with an award-winning, innovative product offering, including our best-selling Carb Killa bars, there’s a supplement or snack to suit every need. We are available in over 100 countries and across a number of retailers, gyms and health clubs, Grenade’s following has grown rapidly since our launch in 2009 and we now cater to everyone from professional athletes and fitness enthusiasts to the everyday consumer


So, could you tell us a bit more about Grenade? What are your core business values?


We don’t do normal.

We do it our way, or not at all.

If we don’t love it, we don’t do it…ever!

We don’t fear failure.

We are Grenade People.



What would you say are the biggest benefits for a publisher working with your company?

We are the UK’s number 1 selling protein bar. We have products to fuel every part of your day. We create great marketing assets and are innovators in this space! We’re a recognised and trusted brand selling products in over 80 countries worldwide.


What can you tell us about your audience? What types of publisher do you work best with? 

Our consumer demographic is genuinely everyone from everywhere! Not just gym-goers, anyone who knows they should be making healthy nutritional decisions. Consumers choose Grenade because of quality, taste and loving the brand!


Is there anything else you’d like our customers to know?

We don’t just make bars!! Our range includes everything from pre-workout and weight loss management supplements to shakes, spreads, biscuits and even apparel.


Does Grenade have any exciting plans coming up in 2020?

We have featured in our first TV across Sky channels this summer. Due to Covid-19 and the impact across the world, 2021 will be a huge year for us in terms of product launches, marketing stunts, international expansion and much much more… the skies the limit (you’ll see why soon!)


Finally, one more question, can you tell us one fun fact about your business?

We own an orange tank 😊


That’s amazing! Thanks for taking the time to speak with us and welcome to Webgains

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