Programme description

Welcome aboard ITA Airways

We are the national airline that brings the Italian lifestyle to new heights, embracing the art of hospitality with a Mediterranean touch and a keen eye for detail.
What truly matters to us is offering each passenger a unique travel experience.
We have the courage to dare, pushing boundaries and aiming for new horizons that elevate the travel experience. For us, traveling is not simply about reaching a destination, but about embracing a way of being—an atmosphere that celebrates everything Made in Italy.

We call this experience Italianissima, the art of living well.

Key points of the programme

• AOV: 275€
• Publishers will be rewarded for a complete sale, the flight purchase.
• The commission is 5% per booking.
• We provide display banner, logos, URL, discount code for special deals
• Cookie length 14 days
• Bookings will be deduped with Google Campaign Manager, post click attribution model.
• SEA activities are not allowed:
PPC policy Closed: Bidding on the brand and its derivatives or misspellings including the brand + generic terms (such as brand + discount for example).
Please exclude the “ITA Airways” brand from your SEM campaigns.