Programme description

Who We Are

From our home in Norway, Helly Hansen has been making professional grade gear that helps people stay and feel alive for the last 140 years. In 1877, after many years at sea, Norwegian captain Helly Juell Hansen and his wife, Maren Margarethe, began producing oilskin jackets, trousers, made from coarse linen soaked in linseed oil.
Since then, the legacy of Helly Hansen lives on, developing and creating a long list of first-to-market innovations. To this day, we continue to make gear that is trusted by professionals around the world. Helly Hansen apparel is developed through the insights of the55,000 professionals living and working in the world’s harshest environments and can be seen on ski patrollers, mountain professionals, world-class sailors, skiers and adventurers.

Why Join the Helly Hansen’s Affiliate Program?

Helly Hansen sells a wide range of safety & work apparel, from hi-vis & fire-resistant jackets to safety footwear.
We offer an attractive commission with a high average order Value is roughly £170, with a commission of 20%, this means that an average commission of £34 per sale.

Banners: Creatives updated seasonally in line with product
Data feed: fully automated and updated daily
Commission: 20% commission (excluding VAT / PP)
Cookie Length: 30 days
Affiliate Approval: manual

Paid Search Policy: Closed

Helly Hansen operates a closed Paid Search policy, we do not want publishers sending PPC traffic at all.
Please do not show sponsored link/PPC ads that use the company’s name (HellyHansen / HH) variations, misspellings or derivatives as a keyword or part of a key phrase on any search engine, in the display URL or the company’s website as a landing page. This applies to all keywords, not just brand terms, on all search engines.

Brand Guidelines:
All assets provided by Helly Hansen cannot be modified.

Exclusions:

Orders made through the pro store or using employee / friends and family discounts will not receive any commission.

Content affiliates will only receive commission on full-price messaging.