For our latest Advertiser Spotlight, we talk to a stalwart of the UK gifting industry, Gift Republic. Read on to learn more about their affiliate program, what makes Gift Republic stand out, and what opportunities they have available for publisher partners on Webgains.
With great offers for publishers and a proven track record of producing must-have gifts since 2006, UK brand Gift Republic are the latest brand to feature in our Advertiser Spotlight series.
Welcome to our Advertiser Spotlight! Could you please tell us a little bit about your brand?
We’re Gift Republic – where fun meets innovation! Since 2006, we’ve been designing and delivering extraordinary, joy-sparking gifts that help people connect, laugh, and celebrate the everyday. From our iconic Scratch Off Bucket List posters to our bestselling Grow It kits, Dad Joke cards and festive hits like the Christmas Charades and Festive Elf DIY Crochet Kit, we specialise in creating the gifts people love to give (and receive!).
All our products are imagined and created in-house at our HQ in Wimbledon, London. With over 850 unique products and two exciting launches every year, we’re proud to be a driving force in the UK gifting industry.
We’re passionate about original ideas and product design, and that’s why we make everything ourselves.
Is there anything else you’d like to add? For instance, what are your business values? What is your story?
At Gift Republic, everything starts with creativity. Our mission is simple: to create memorable, quality gifts that inject the extraordinary into the everyday. We’re passionate about original ideas and product design, and that’s why we make everything ourselves.
Our core values of creativity, quality, customer satisfaction, and innovation are what drive our success—and the loyalty of our customers. Our products are conversation-starters, mood-lifters, and social media favourites, and we’re just getting started.
What would you say are the biggest benefits for a publisher working with your company?
We’ve designed our affiliate program to be as rewarding as our gifts are fun. For starters, we offer some of the most competitive commission rates in the gifting space — up to 25%! Unlike brand leading resellers who might only offer 3%, you’re working directly with the brand here, which means better rates, faster updates, and real support. We’ve also added some exciting early sign-up perks: if you join within the first three months, you’ll earn 20% commission and benefit from a 90-day cookie window for your first year. Our bonus incentives allow this to increase further to 25%.
With a fantastic sale running right now, there’s no better time to drive your audience to Gift Republic.
We offer some of the most competitive commission rates in the gifting space — up to 25%!
What can you tell us about your audience? What types of publishers do you work best with?
Our customers are fun-loving, thoughtful gift-givers—63% of whom are women shopping for birthdays, Christmas, and “just because” moments. There are various occasions throughout the year that generate spikes in sales such as Valentines Day, Mother’s Day and Father’s Day but Q4 is where the magic happens with Black Friday and Christmas providing the bulk of our annual sales. We primarily serve the UK, but also ship to the US, Canada, Europe and beyond.
Gift Republic create memorable, quality gifts that inject the extraordinary into the everyday. You can join their Webgains affiliate programme now to earn up to 25% commission.
If you love promoting fun, creative products and want high-converting content ideas year-round, we’re your perfect match.
Is there anything else you’d like our customers to know?
Yes—when you promote Gift Republic, you’re partnering directly with the original brand, not a third-party reseller. That means better commissions, first access to new products, and inside knowledge you won’t get anywhere else.
If you love promoting fun, creative products and want high-converting content ideas year-round, we’re your perfect match.
We’re constantly investing in creative assets, samples, and campaign ideas to support our affiliates. Need a bespoke banner or a sample for a video? Just ask!
So, what makes your company an exciting one?
Everything we do is designed to stand out. Our products are bold, hilarious, surprising—and built for the social sharing era. From a Grow Your Own Bonsai Tree to a Haunted Salem House Incense Burner we’re redefining what gift-giving looks like in 2025.
We’re not just riding trends—we create them. And with two major launches a year, we keep things fresh and exciting for our audience and our affiliate partners.
We’re not just riding trends—we create them.
So, what makes your company an exciting one?
Absolutely! We’re just about to unveil our Autumn/Winter 2025 range, which includes all-new festive favourites, hilarious stocking fillers, and eye-catching conversation pieces.
Affiliates who join now will receive early access to these launches, giving you a valuable head start on holiday campaigns and gift guide placements. It’s a great time to get involved and make the most of the seasonal surge.
JOIN GIFT REPUBLIC ON WEBGAINS
